Improved
In Query Generation, click a query’s source badge to see why it was generated. When the source is an uploaded file, Source document links to download that document.Importing a categories-and-queries CSV now tags each query automatically. The sample and export include an optional Citations column; if you leave it out, tags come from your company briefing, documents, and Keyword Planner. Fill in company details first — or re-import after you do — so those tags can be enriched.
NewImprovedFixedDeprecated
Claude Opus 4.1 is no longer available when you generate or optimize content. Use Claude Opus 4.7 or another current model instead.Content library rows, filters, and item labels now show the exact model version (for example, Claude Opus 4.7) instead of a generic family name.From a generated content piece, you can select comment threads and click Add to brand learnings so the feedback can be reviewed and applied to future content. Threads already saved show Pending, In learnings, or Dismissed.Comment thread status badges now wrap under the title so they stay fully visible in the sidebar.
NewImprovedFixed
When an invoice needs payment, Settings → Billing now offers Stripe invoice (opens Stripe’s hosted invoice) alongside Pay on XLR8 for in-app checkout. Open invoices in Invoice history can show the same Stripe link next to receipts.If Google Search Console or Bing Webmaster expires your connection, Indexing now shows Reconnect required and a Reconnect button so you can authorize again and restore access.After you analyze a domain in Query Generation, suggested company aliases and tracked competitors appear on the Categories step for every subtype. They are saved with the query set and copied onto new experiments for mention tracking. For Competitor Alternatives and Competitor Comparison, tracked competitors also match the competitor names on that step.
Improved
New experiments now turn Enforce Web Search on by default when you choose GPT Instant or GPT Thinking, so those models search the web before answering unless you switch it off.
Fixed
In Query Generation, queries you add or edit by hand now stay on the list when you regenerate suggestions, instead of disappearing.
Improved
On sentiment Detailed Analysis, the Pros and Cons filter now shows your company name instead of a generic Self label, so you can tell at a glance which phrases are about your brand versus competitors.
New
Keyword Planner in Query Generation now lets you choose a Language and one or more Locations for search-volume and competition data. Targeting defaults to English and the United States, and is saved with the query set so it is reused when you reopen or copy a briefing.
New
Sentiment Detailed Analysis now lets you filter Pros and Cons with a Self / Competitor toggle. Self (the default) shows phrases about your brand; Competitor shows phrases attributed to other brands, with brand labels. Export to CSV follows the same filter.
New
You can now choose how many queries to generate for each category when you create or regenerate a query set. Set Queries per category from 1 to 20 (default 5) on the Categories and Queries steps in Query Generation.
Improved
In Settings → Tracked URLs, you can paste a list of URLs (one per line or separated by commas) and add them to multiple visibility or sentiment experiments in one submit. An optional bucket applies to every URL, or XLR8.ai assigns one per URL when you leave it empty.
New
On Analytics Themes, you can now filter clustered phrases by aspect, modifier, and intensity for the current Pros or Cons view. Filters apply together at the phrase level, so theme lists and the cluster map only show matching phrases.
New
Reporting now combines Google Search Console, Google Analytics, and monthly first-touch survey data in one place. Connect Google, choose your properties, and upload a CSV per month to see search performance, site traffic, and how people say they found you.
Improved
Publishing to Webflow or WordPress now saves as a draft by default, so you can review the CMS item before it goes live. Turn on Publish immediately when you are ready, or use Publish Draft later — that action defaults to going live. Updating an existing Webflow item also keeps its current draft or live status instead of publishing it automatically.
Improved
Organization members can now approve pending AI Brand Learnings and edit their text in Settings. Dismissing a learning, adding one manually, importing from a document, and deleting remain limited to admins.
Improved
Query set rows on Query Generation are fully clickable — click anywhere on a row to open the set. Download CSV and archive appear when you hover a row, and those actions stay on the list.
New
You can now generate and optimize PDF content — reports, whitepapers, and other document-style pieces — then download the finished work as a letter-sized PDF from the content editor, alongside Markdown and HTML.
New
The theme cluster map on Analytics now opens in 3D so you can rotate clusters on larger sentiment experiments. Switch to 2D when you want to pan and zoom.When you view Cons, a Cons per theme chart shows how many unique criticisms fall in each cluster. Outliers stay hidden until you turn on Outliers.

