> ## Documentation Index
> Fetch the complete documentation index at: https://docs.tryxlr8.ai/llms.txt
> Use this file to discover all available pages before exploring further.
# Content
> Generate AEO-optimized content from scratch and improve existing pages so AI search engines recommend your brand more often.
The Content section of XLR8.ai helps you close the loop between insight and action. Identify high-value queries through your experiments, then produce or improve content that targets them — and publish it to your CMS.
Generate new AEO-optimized content targeting a specific query, content type, and LLM.
Rewrite an existing page or draft to better align with target queries.
Generate explainer videos from a script or an existing content piece.
Publish generated content to Webflow or WordPress.
## Content types
When generating or optimizing content, choose a content type that shapes the structure of the output:
| Content type | Description |
| --------------------- | ----------------------------------------------------------------- |
| Listicle | A ranked or curated list — ideal for "best X" and "top Y" queries |
| Competitor Comparison | A side-by-side analysis of your brand versus named competitors |
| Guide | A how-to or explanatory guide targeting an informational query |
| Ecommerce Guide | A buying or product guide optimized for commercial queries |
| Technical Guide | A deep-dive technical document targeting specialist queries |
Choose the type that matches the format AI models are most likely to cite for your target query. For example, if your query is "best project management tools for startups", a listicle or competitor comparison is usually a better fit than a general guide.
## Brand guidelines and learnings
Content tools can use:
* **Organization Brand Guidelines** from Settings (text and PDFs)
* **AI Brand Learnings** approved from resolved comment threads
Configure both under [Settings](/integrations/settings).
## How content scoring works
Generated sections can receive a **section score** — a cosine similarity value that measures how closely the section's text aligns with your target query.
* **Higher scores** indicate stronger semantic alignment with the query
* **Lower scores** flag sections that drift from the query focus
Use scores to prioritize editing effort on structurally important sections with weak alignment.
Section scores measure query alignment, not overall writing quality. A section can be well-written but score low if it covers tangential topics.
## Managing your content library
All content you generate is saved to your organization's content library at **Execution → Content Generation**.
From the library you can:
* Open any piece of content and edit sections
* Review comments and resolve threads
* Publish to Webflow or WordPress from the content toolbar
* Delete content you no longer need
## Optional Additional Tools
If you enable **Show Additional Tools in the sidebar** in Settings, you also get:
* **Content Alignment** — score content chunks against a query or URL
* **Cosine Similarity Maximiser** — iterative similarity optimization
* **AEO Audit** — homepage AI discoverability scorecard
See [AEO Audit](/intelligence/aeo-audit) for details.
## Next steps
Step-by-step guide to creating a new AEO-optimized content piece.
Learn how to rewrite an existing page for better query alignment.
Turn scripts into explainer videos.
Identify which queries to target before generating content.